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Suite of tools and services designed to help subscription businesses understand their financial metrics.

About ProfitWell

It is a subscription metrics platform that provides businesses with insights and analytics related to their subscription-based revenue. It offers a suite of tools and services designed to help subscription businesses understand their financial metrics, such as Monthly Recurring Revenue (MRR), Customer Lifetime Value (CLV), churn rate, and more. ProfitWell's platform helps businesses optimize pricing, reduce churn, and maximize revenue through data-driven decision-making. It offers various features, including subscription analytics, cohort analysis, revenue recognition, and benchmarking, to help subscription businesses thrive in competitive markets. Overall, ProfitWell empowers subscription businesses with the data and insights they need to grow and succeed.

How to integrate it with Muvi
Sign Up for ProfitWell: Create an account on the ProfitWell website and log in to access the platform's features. Set Up Your Account: Follow the prompts to set up your account by providing necessary information about your business, such as your company name, industry, and subscription pricing details. Connect Your Billing System: ProfitWell integrates with various billing systems, such as Stripe, Braintree, and Zuora. Connect your billing system to ProfitWell to import your subscription data automatically. You'll need to authorize access to your billing system and follow the setup instructions provided by ProfitWell. Install Tracking Code: ProfitWell may provide you with a tracking code snippet to install on your website. This code allows ProfitWell to track user interactions and gather data about your website visitors. Paste the code into the each page on your website via SEO settings under VD. Or you can preferably add just before the closing tag via BYOD. Configure Events and Goals (Optional): Depending on your business objectives, you may want to configure specific events or goals to track on your website, such as sign-ups, upgrades, or cancellations. Set up these events within the ProfitWell dashboard to track relevant user actions. Customize Settings: Customize your ProfitWell settings according to your preferences and business needs. This may include setting up notifications, adjusting data visualization settings, or configuring email reports. Test Integration: After completing the setup process, test the integration to ensure that ProfitWell is accurately tracking your subscription data and website events. Verify that data is being imported correctly and that the analytics dashboard displays accurate information. Optimize and Monitor: Once integration is complete, use ProfitWell's analytics and insights to optimize your subscription business. Monitor key metrics such as MRR, churn rate, and CLV to identify areas for improvement and make data-driven decisions to grow your business.
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